Video Content Creation

Singapore is the city that never sleeps, and these videos highlight different parts of the island for social media.

While at TBWA\ Singapore, our team handled Singapore Tourism Board's (STB) social media accounts. Part of our workload was to handle the "Always-On" calendar for their Facebook Page, which averaged 2-3 posts a week.

We created several videos to be posted onto STB's social media channels order to lead potential tourists to consider Singapore as a destination, featuring Singapore landmarks, icons, cultural events and more. This wide array of attractions was meant to draw in the different profile groups that tourists may fall into. (Eg. Foodies vs Explorers)

Here is a selection of our work:

Skills

Social Media Strategy

Copywriting

Ideation