Agree To Disagree
New YouTube series launch, featuring a debate style hardly seen among Singapore-based YouTube channels.
In December 2021, Our Grandfather Story launched a brand new infotainment series, titled Agree to Disagree, where we debate some of the most pressing social issues of our generation, from cancel culture to marriage and more, as we attempt to present all sides of an argument.
As Social Media Lead, I was involved at every step of the planning and execution of the new series, from episode ideation and planning to scheduling. Video titles, thumbnails and descriptions all went through me, and the series went on to garner over 1.1M views across YouTube and Facebook.
Results for the first dozen episodes:
Skills
Social Media Strategy
Creative Direction
Copywriting